Preview Unit - VIII - Marketing Management

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Timetable for NET 2022 (C)

Course Coverage - Marketing Management

Unit Overview | Marketing management

Class PPT - Unit Overview | Marketing Marketing

Marketing: Concept and approaches

Introduction to Marketing: Concept, Approaches & its Importance - I

Class PPT - Introduction to Marketing: Concept, Approaches & its Importance - i

Introduction to Marketing: Concept, Approaches & its Importance - II

Class PPT - Introduction to Marketing: Concept, Approaches & its Importance - II

Introduction to Marketing: Concept, Approaches & its Importance - III

Introduction to Marketing - Notes

Introduction to Marketing MCQ's

Marketing Plan, Marketing Environment and Marketing Information System

Class PPT - Marketing Plan, Marketing Environment and Marketing Information System

Marketing Plan, Marketing Environment and Marketing Information System - Notes

Marketing Planning

Class PPT - Marketing Planning

Market segmentation, targeting and positioning (STP)

Market Segmentation: Segmenting, Targeting & Positioning - I

Market Segmentation: Segmenting, Targeting & Positioning - II

Class PPT - Market Segmentation: Segmenting, Targeting & Positioning - II

Market Segmentation: Segmenting, Targeting & Positioning - III

Class PPT - Market Segmentation: Segmenting, Targeting & Positioning - III

Market Segmentation: Segmenting, Targeting & Positioning - Notes

Market Segmentation: Segmenting, Targeting & Positioning - MCQ's

Marketing Mix

Class PPT - Marketing Mix

Marketing Mix - Notes

Marketing Mix MCQ's

Product Decision

Product decisions - I(A)

Class PPT - Product decisions - I(A)

Product decisions - I(B)

Class PPT - Product decisions - I(B)

Product Decision - II

Class PPT - Product Decision - II

Product decisions - Notes

Product Decision MCQ's

Product Life Cycle

Class PPT - Product Life Cycle

Product Life Cycle - Notes

Product Life Cycle MCQ's

New Product Development

Class PPT - New Product Development

New Product Development - Notes

New Product Development MCQ's

Pricing Strategies

Pricing Strategy - I

Class PPT - Pricing Strategy - I

Pricing Strategy - II

Class PPT - Pricing strategy - II

Pricing Decisions - Notes

Pricing Strategies MCQ's

Distributional Channel

Distribution Decisions - I

Class PPT - Distribution Decisions - I

Distribution Decisions - II

Class PPT - Distribution Decisions - II

Distribution Decision -III(A)

Class PPT - Distribution Decision -III(A)

Distribution Decision -III(B)

Class PPT - Distribution Decision -III(B)

Distribution Channels - I MCQ's

Distribution Decisions - Notes

Distribution Channel - Marketing Intermediaries - II - MCQ's

Channel Management

Channel Mangement

Class PPT - Channel Mangement

Advertising

Advertisement - I

Class PPT - Advertisement - I

Advertisement - II

Class PPT - Advertisement - II

Advertisement - Notes

Promotion Decision Mix - Advertising MCQ's

Direct Marketing

Class PPT - Direct Marketing

Direct Marketing - Notes

Marketing Communication

Marketing communication

Class PPT - Marketing communication

Marketing Communication - Notes

Personal Selling

Personal Selling - Notes

Personal Selling MCQ's

Publicity and Public Relation

Public relations and Publicity

Class PPT - Public relations and Publicity

Public relation and Publicity - Notes

Publicity and Public Relations MCQ's

Sale Promotion

Sale promotion | UGC Net | JRF | Commerce | Management

Class PPT - Sales Promotion

Sales Promotion - Notes

Consumer Behaviour

Consumer behaviour - 1| UGC Net | JRF | Commerce | Management

Consumer behaviour - 2| UGC Net | JRF | Commerce | Management

Class PPT - Consumer behaviour - I

Class PPT - Consumer behaviour - II

Consumer behavior Models| UGC Net | JRF | Commerce | Management

Class PPT - Consumer Behaviour Models

Consumer Behaviour - Notes

Consumer Behaviour MCQ's

Retail Marketing

Retail Marketing - I | UGC Net | JRF | Commerce | Management

Retail Marketing - II | UGC Net | JRF | Commerce | Management

Class PPT - Retail Marketing - I

Class PPT - Retail Marketing - II

Retail Marketing - Notes

Service Marketing

Service Marketing - I

Class PPT - Service Marketing - I

Service Marketing - II

Class PPT - Service Marketing - II

Service Marketing - Notes

MCQ's Service Marketing

E-commerce

E- Commerce

Class PPT cum Summary Notes - E - Commerce

Green Marketing

Class PPT - Green Marketing

Green Marketing - Notes

Green Marketing MCQ's

Rural Marketing

Class PPT - Rural Marketing

Rural Marketing - Notes

Rural Marketing MCQ's

Cutomer Relationship Management & Customer Value and Satifaction

Customer Relationship Management

Class PPT - Customer Relationship Management

Customer Relationship Management - II

Class PPT - Customer Relationship Management - II

Customer Value and Satisfaction

Class Notes - Customer Value and Satisfaction

Customer Relationship Management & Customer Value and Satisfaction - Notes

Customer Relationship Management MCQ's

Logistic and Supply Chain Management

Logistic Management

Class PPT - Logistic Management

Logistics Management - Notes

Logistic Management - MCQ's

Supply Chain Management - I

Supply Chain Management - II

Supply Chain Management - III

Class PPT - Supply Chain Management

Supply Chain Management - Notes

Supply Chain Management MCQ's

Strategic Marketing : Analysis and Strategies

Strategic Analysis - I

Class PPT - Strategic Analysis - I

Strategic Analysis - II

Class PPT - Strategic Analysis - II

Types of Strategies

Class PPT - Types of Strategies

Strategic Marketing Planning

Class PPT - Strategic Marketing Planning

Strategic Analysis - Notes

Strategic Marketing Planning - Analysis MCQ's

Brand Management

Brand Management - I

Class PPT - Brand Management - I

Brand Management - II

Class PPT - Brand Management - II

Brand Management - Notes

Brand Management MCQ's

International Marketing

International Marketing - I

International Marketing - II

Class Notes cum Summary Notes - International Marketing

International Marketing - Notes

E-Marketing

E - Marketing

Class PPT - E - Marketing

E- Marketing - Notes

Marketing and Selling Terms

Important credit terms

5 Minutes Series - Marketing Management

Previous Year Questions

Marketing Mix and STP - Previous Year Questions

Class Notes - Marketing Mix and STP - Previous Year Questions

Product Decisions - Previous Year Questions

Class Notes - Product Decisions - Previous Year Questions

Distribution Channel - Previous Year Questions

Class Notes - Distribution Channel - Previous Year Questions

Consumer Behaviour - Previous Year Questions

Class Notes - Consumer Behaviour - Previous Year Questions

Promotion Decision - Previous Year Questions

Class Notes - Promotion Decision - Previous Year Questions

Service Marketing - Previous Year Questions

Class Notes - Service Marketing - Previous Year Questions

Class Notes - Supply Chain Management & Logistic Management - Previous Year Questions

Recent trends in Marketing - Previous Year Questions

Class Notes - Recent trends in Marketing - Previous Year Questions

International Marketing - Previous Year Questions

Class Notes - International Marketing - Previous Year Questions

Customer relationship management - Previous Year Questions

Class Notes - Customer relationship management - Previous Year Questions

Brand Management - Previous Year Questions

Class Notes - Brand Management - Previous Year Questions

Case studies - Previous Year Questions

Class Notes - Case studies - Previous Year Questions

Preview - Unit - VIII - Marketing Management - 2022